How Search Engines Work

A search engine operates, in the following order: 1) Crawling; 2) Deep Crawling Depth-first search (DFS); 3) Fresh Crawling Breadth-first search (BFS); 4) Indexing; 5) Searching.

Web search engines work by storing information about a large number of web pages, which they retrieve from the WWW itself. These pages are retrieved by a web crawler (also known as a spider) – an automated web browser which follows every link it sees, exclusions can be made by the use of robots.txt. The contents of each page are then analyzed to determine how it should be indexed. Data about web pages is stored in an index database for use in later queries. (more…)

A guide to good Search Engine Optimisation (SEO) tips

Getting your website listed in Search Engines (SE) can sometime be a monumental task in itself, here are my top ten tips to get you started.

1. Page Title
Forget using ‘Welcome to my website’ as your page title, if you really want to attract target media specify your keywords and list your product keywords separated by an | (hold Shift + backslash key) symbol (eg: Digital Cameras | Video Cameras) will boost the strength of your chosen keywords, in this case Digital and Video Cameras.
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Getting Your Web Presence And Reaching The Global Market

Finding targeted Audience:

There are millions of Internet users, searching on the web for something. Among them you need to find your potential visitors. So the site should be very focused on your customers and not all the casual surfers. If you are focusing only on customers from Europe means you need to put maximum information about your operations on Europe. If you are selling Hydraulic drilling machines means you can give many resources regarding drilling machines. This resources can help you to target your audiences through search engines.
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What is the color of your website?

Psychology behind the colors that can make or break your website’s success.

Did you know that the values associated with colors can have a significant impact on your website’s success? And did you know that you can change your visitor’s feeling, mood and reaction by using different colors on your website?

Some professional web designers do not realize the impact that a single color can have on their project when designing a website for their clients. In reality, the meaning of colors will send the first message of your website to your visitors. You don’t have to be a genius to find out why since it is obvious that the first thing they (visitors) see is the color of your site!
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Whose Site Is It Anyway?

I spend a lot of time emailing with online business owners. Since that’s my specialty, I find a lot of people asking me questions about my success. What amazes me is that many of those people are asking the wrong questions!

The questions I’m talking about come from site owners who want to know how to make themselves look good online. These site owners want to write copy that is all about *their* company. They want to have a flash home page because *they* like it. They want to use *their* favorite colors in the design.

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Top Five Reasons to do a Website Redesign

Small business owners need to monitor whether their investment in a website is providing a good return. Are your products and services easy to buy? If they aren’t, you are wasting time and money and probably doing more harm than good.

Ask yourself the following five questions to see whether it’s time for a redesign: (more…)

Why Have a Website?

Many companies throughout the world today are operating their business with no website. When the internet keeps moving forward and advancing, your business needs to advance as well. If companies do not own or operate an online business as well as a physical business, they will lose out on sales and additional profits. (more…)